REBEL CYCLE STUDIO PROVIDES NEW “SPIN” ON INDOOR CYCLING, OPENS FIRST BODY-POSITIVE INDOOR STUDIO IN DETROIT
DETROIT – A premier, inclusive indoor cycling studio for seasoned pros and beginners alike is now open. Rebel Cycle Studio, located inside the new Detroit City Fieldhouse at 3401 E. Lafayette St. in Detroit, aims to shatter perceptions of what healthy “looks” like. The studio offers a variety of energetic, challenging cycling classes for all fitness levels and body types in a supportive, body-positive environment that encourages participants in a lifelong pursuit of health and wellness.
Founded and led by Amy Latawiec, an AFAA and Schwinn-certified cycling instructor, among other credentials, Rebel Cycle Studio offers a pay-per-class model and varying ride workouts ranging from 30- to 60-minute increments with differing intensity levels. Rebel Cycle Studio instructors spend time carefully curating each spin class with dynamic playlists and choreography, as well as high-energy instruction, all designed to help individuals unplug, unwind and party hard.
Latawiec has dedicated her fitness industry career to body-positivity – the belief that all bodies are worthy of health and happiness no matter their size or ability.
Latawiec is also an activist for body-acceptance, working to help people see exercise as a way to take care of their bodies, not to punish them.
“I want to break down the barriers to indoor cycling and show people how powerful they can feel on and off the bike. Exercise, especially cardiovascular, intense exercise, is not designed solely for weight loss and calorie deficits. Intense cardio exercise is good for the body and the mind, and we know that when we focus on the latter, the former just falls into place.”Amy Latawiec, Founder, Rebel Cycle Studio
A former triathlete who was diagnosed with multiple sclerosis in 2012, Latawiec stopped training and competing upon her diagnosis. Instead, she poured herself into every cycling class she taught, leading fellow riders through heart-pounding, emotionally-charged cardio exercise, while reminding everyone that all bodies, including disabled bodies like her own, are welcome in fitness.
Latawiec also is a senior lecturer at Wayne State University where she teaches developmental and first-year writing courses. She grew up in River Rouge and currently resides in Sterling Heights.
“We’re excited to welcome Motor City Match winner, Rebel Cycle, to Detroit,” said Mike Rafferty, vice president of small business services, DEGC. “Bringing in-demand services to the city and helping passionate entrepreneurs open their doors is what the Motor City Match program is all about. And we’re thrilled that Amy has connected with another Motor City Match winner, Detroit City Fieldhouse, to house her business!”
Latawiec will host a Grand Opening celebration at Rebel Cycle Studio at 9 a.m., Saturday, Oct 20. The event will kick-off with a ribbon cutting from 9 a.m. to 10 a.m. Guests will have the opportunity to see the Rebel Cycle sign erected inside the building, meet founder Amy Latawiec, try out the cycles and meet others interested in or curious about indoor cycling. The event is open to the public.
Participants in the 10 a.m. and 11:30 a.m. indoor cycling classes on Saturday, Oct. 20, will be asked to donate a minimum of $5 to participate in the Rebel Cycle Detroit Charity Ride benefiting Detroit Dog Rescue (DDR). The studio will continue to collect donations for DDR throughout the following week. More information and class registration details are available online.
During the following week, Oct. 21, Rebel Cycle Studio members will be encouraged to donate items on the DDR wish list or make a monetary contribution to DDR. Any donation to DDR during this week will pay for entry into any class on the schedule, courtesy of Rebel Cycle Studio.
The following is a list of supplies that are desperately needed by DDR and can be donated at Rebel Cycle Detroit:
BLUE BUFFALO DRY ADULT FOOD [Chicken & Rice]
BLUE BUFFALO CANNED DOG FOOD
KIRKLAND/COSTCO DRY FOOD [Chicken & Rice]
LIQUID LYSOL CLEANER
CLEAN OR NEW TOWELS
CLEAN OR NEW BLANKETS [Please NO large comforters]
Latawiec added, “Whatever your level and goals, there’s a seat here for you. Join the rebellion.”
Latawiec is an alum of several Detroit entrepreneurship support programs, including TechTown’s Retail Boot Camp and SWOT City, and BUILD Institute.
“Amy is a strong and visionary leader, and her commitment to Detroit and our collective health and well-being is inspiring,” said April Boyle, founder and executive director of Build Institute. “Build has been thrilled to be part of her journey, and looks forward to this launch of Rebel Cycle Studio and all that lies ahead for Amy and her team.”