COMERICA BANK RETURNS AS SPONSOR OF FREE PRIX DAY AT THE 2017 CHEVROLET DETROIT BELLE ISLE GRAND PRIX
A Detroit Grand Prix tradition of Free Prix Day on Friday of race weekend that began 35 years ago will continue in 2017 thanks to Comerica Bank. Chevrolet Detroit Belle Isle Grand Prix officials announced today that Comerica Bank will return as the sponsor of Free Prix Day on Friday, June 2 as Detroit opens its doors to everyone for the first day of its three-day motorsports festival.
All fans will be able to enter the Raceway at Belle Isle Park and tour the paddock area, known as the “locker room of motorsports,” on Comerica Bank Free Prix Day at no cost. This marks the fifth consecutive year that Comerica Bank has provided fans the opportunity to experience the Grand Prix venue free of charge on Friday of race weekend with complimentary access to Belle Isle Park. It also extends the Free Prix Day tradition that began with the first Grand Prix on the streets of Detroit back in 1982.
Comerica Bank Free Prix Day will feature on-track action from all four series participating at the 2017 Chevrolet Detroit Belle Isle Grand Prix. The Verizon IndyCar Series will have two practice sessions in preparation for the Chevy Dual in Detroit while the IMSA WeatherTech SportsCar Championship will host practice and qualifying for its Saturday race at the Grand Prix. The Trans Am Series presented by Pirelli and the SPEED Energy Stadium SUPER Trucks presented by TRAXXAS will both have practice and qualifying sessions on Friday before their first races of the weekend on Saturday.
Fans will also be able to experience everything the Grand Prix has to offer off the track as well on Comerica Bank Free Prix Day, including interactive displays and extreme sports demonstrations in the Meijer Fan Zone and live entertainment on the MotorCity Casino Hotel Entertainment Stage.
“Free Prix Day is a special tradition here in Detroit as we welcome all fans down to Belle Isle Park to experience all that the Grand Prix has to offer,” said Bud Denker, Chairman of the Chevrolet Detroit Belle Isle Grand Prix. “We want to thank our great partners at Comerica Bank for keeping this tradition alive and allowing fans the opportunity to visit Belle Isle on June 2 and enjoy all of the activities for free.”
“Comerica’s sponsorship of Free Prix Day is part of our commitment to Detroit,” said Mike Ritchie, president, Comerica Bank-Michigan. “As a bank with a history that spans almost 170 years, Comerica is proud to help the Detroit Grand Prix showcase Belle Isle while giving families an opportunity to enjoy all of the fun activities planned for the first day of the Detroit Grand Prix.”